Presenting Naturally

Problem

Clayton Ainger of Presenting Naturally had a website for a previous company he owned. It was created in the US by a designer, had been very expensive to build and whilst it looked beautiful it was very complicated to use by site visitors. Also, there was no facility to amend the website content himself - it all had to be done through the designer which meant that costs kept escalating. In Clayton’s words it was a ‘waste of time and money’.

When Clayton re-launched his business, initially he was relying on word of mouth for gaining new clients but he knew he needed a website for sustained business growth. Obviously he did not want to repeat his previous experience in this area and looked for an alternative solution.

Solution

Having received a personal recommendation, Clayton chose IRUN's WebBuildPRO Plus package as he felt it suited the needs of his business. The Plus package includes 100 web pages, 5 email addresses and a full set of management tools which allows Clayton to update his site anytime, anywhere, with no special skills required. All IRUN packages are 100% internet based so there is no software to load or update. Hosting and technical support are also included.

Result

Clayton has built a simple, information-based, website which he is able to update himself very easily. Clayton has also attended IRUN's series of free, 1 hour, online seminars on website design, copywriting, marketing and search engine optimisation. He is now working on optimising his site for improved search engine rankings, which will then enable him to generate more business through his website.